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Legends Ride

The Sturgis Buffalo Chip® invites you to participate in an exhilarating and unrivaled rally tradition on Monday, Aug. 8, 2016: the ninth annual Legends Ride! This event is dedicated to bringing rally goers together to raise significant funds for local charities. The Legends Ride has, since its inception in 2008, raised well over $400,000 for charity and hosted riders from all over the world, in addition to some of the biggest names in television, film, music and motorcycling.

The Legends Ride kicks off the rally with an unparalleled live custom motorcycle auction right on Deadwood’s historic Main Street. Following the auction, riders will enjoy a self-guided, scenic ride alongside hundreds of fellow Legends Riders through the beautiful Black Hills. All riders will reconvene at the special riders-only reception complete with complimentary food, drinks and admittance into the Buffalo Chip amphitheater for free headlining performances on the main stage from Lynyrd Skynyrd and Elle King.  

The Legends Ride is truly iconic. Its high-profile, celebrity appeal has been featured on CMT, the National Geographic Channel, the Tonight Show, FX Network and the Travel Channel, as well as in countless print, online and newspaper articles. Don’t miss your chance to meet, ride and party with the stars, all while raising money for worthwhile charities. Join the Ride that Rocks™ during the rally by reserving your tickets online or calling (605)-347-9000.

Earlier Event: August 8
14th Annual Sturgis Mayor's Ride